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New update lets Google robots write (sucky) ads and show them to your prospects
Yesterday a potential client called me, concerned. They were reviewing their Google ads and discovered a few ads that were unfamiliar. ...
Nick Lees
Nov 14, 20181 min read
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Google's Ultra-Expanded Search Ads Have Been a Let-down.
My rule of thumb is to squeeze as much text possible in search ads. It makes the ads stand out. It takes up more real estate in the...
Nick Lees
Aug 27, 20181 min read
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In September, expect a lot of 'junk' clinks from Google Display ads
Don't you hate when you accidentally click an ad on your phone? Ad pops up on-screen. You try to X out, but you inadvertently tap it and...
Nick Lees
Aug 2, 20182 min read
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Quick Tip: Why You Have Low ClickThrus on Mobile Device & How to Fix It
On a mobile device, Google ads are less likely to be seen because there's simply less space on-screen for ads to show compared to a...
Nick Lees
Jul 31, 20181 min read
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